Postscript Shopify 35m Series Yckumparaktechcrunch:
Postscript, a leading SMS marketing platform for Shopify stores, recently announced its $35 million Series B funding round led by YC Continuity. The funding round also saw participation from existing investors, including Greylock Partners, Uncork Capital, and Slow Ventures. The company plans to use the funds to expand its team, invest in product development, and accelerate growth.
In this article, we will take a closer look at Postscript’s recent funding round and what it means for the company’s future.
The Rise of SMS Marketing
In recent years, SMS marketing has emerged as a powerful tool for e-commerce businesses to engage with their customers. With open rates as high as 98%, SMS messages have proven to be more effective than email marketing campaigns. Moreover, SMS messages are delivered instantly and have a higher response rate than other forms of communication.
Postscript is a leading SMS marketing platform that helps Shopify stores engage with their customers through personalized text messages. The platform allows businesses to send targeted messages based on customer behavior, such as abandoned cart reminders, order confirmations, and product recommendations.
The $35 Million Series B Funding Round
Postscript’s recent funding round was led by YC Continuity, the growth-stage investment arm of Y Combinator. The funding round also saw participation from existing investors, including Greylock Partners, Uncork Capital, and Slow Ventures.
The $35 million funding round brings Postscript’s total funding to $45 million. The company plans to use the funds to expand its team, invest in product development, and accelerate growth.
What This Means for Postscript
The recent funding round is a significant milestone for Postscript and highlights the growing importance of SMS marketing in the e-commerce industry. With the additional funds, Postscript can invest in product development and expand its team to better serve its customers.
Postscript’s CEO, Alex Beller, stated that the company plans to use the funds to “build the best SMS marketing platform for Shopify stores.” The company will focus on developing new features and integrations to help businesses engage with their customers more effectively.
The Future of SMS Marketing
SMS marketing is a rapidly growing industry, and Postscript is well-positioned to capitalize on this trend. With its user-friendly platform and personalized messaging capabilities, Postscript has become a go-to solution for Shopify stores looking to engage with their customers.
Moreover, as more businesses shift their focus to e-commerce, the demand for SMS marketing solutions is likely to increase. With its recent funding round, Postscript is well-equipped to meet this demand and continue its growth trajectory.
Conclusion
Postscript’s recent $35 million Series B funding round is a significant milestone for the company and highlights the growing importance of SMS marketing in the e-commerce industry. With the additional funds, Postscript can invest in product development and expand its team to better serve its customers. As more businesses shift their focus to e-commerce, the demand for SMS marketing solutions is likely to increase, and Postscript is well-positioned to capitalize on this trend.
